{"title":"Best Sellers","description":"\u003cp\u003eA hand-picked selection of designer, column and vertical radiators and heated towel rails from TradeRad, Eastgate, Reina, Eastbrook and Kartell.\u003c\/p\u003e","products":[{"product_id":"paragon-3-column-horizontal-radiator-white-600x830","title":"TradeRad Paragon 3 Column Horizontal Radiator - White 600x830","description":"\u003ch2 data-end=\"108\" data-start=\"57\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"108\" data-start=\"60\"\u003eParagon 3 Column Horizontal Radiator – White\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch3 data-end=\"137\" data-start=\"110\"\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003cp data-end=\"470\" data-start=\"138\"\u003eThe \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eParagon\u003c\/span\u003e\u003c\/span\u003e 3 Column Horizontal Radiator combines timeless design with modern heating performance, making it an ideal choice for both traditional and contemporary interiors. With its classic column-style construction, it brings a touch of period elegance while delivering reliable and efficient warmth.\u003c\/p\u003e\n\u003cp data-end=\"770\" data-start=\"472\"\u003eDesigned for horizontal installation, it is perfect for positioning beneath windows or along walls, maximising space without compromising on heat output. Manufactured from high-grade steel, this radiator offers durability and long-lasting performance, ensuring your home stays warm and comfortable.\u003c\/p\u003e\n\u003cp data-end=\"889\" data-start=\"772\"\u003eFinished in a crisp white coating, it blends effortlessly into any décor, making it a versatile addition to any room.\u003c\/p\u003e\n\u003chr data-end=\"894\" data-start=\"891\"\u003e\n\u003ch3 data-end=\"941\" data-start=\"896\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"941\" data-start=\"900\"\u003eWhy Customers Should Buy This Product\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"1474\" data-start=\"942\"\u003e\n\u003cli data-end=\"1006\" data-start=\"942\"\u003e\n\u003cstrong data-end=\"971\" data-start=\"944\"\u003eClassic 3 column design\u003c\/strong\u003e for a timeless, traditional look\u003c\/li\u003e\n\u003cli data-end=\"1073\" data-start=\"1007\"\u003e\n\u003cstrong data-end=\"1035\" data-start=\"1009\"\u003eHorizontal orientation\u003c\/strong\u003e ideal for under-window installation\u003c\/li\u003e\n\u003cli data-end=\"1125\" data-start=\"1074\"\u003e\n\u003cstrong data-end=\"1096\" data-start=\"1076\"\u003eHigh heat output\u003c\/strong\u003e for efficient room warming\u003c\/li\u003e\n\u003cli data-end=\"1193\" data-start=\"1126\"\u003e\n\u003cstrong data-end=\"1158\" data-start=\"1128\"\u003eDurable steel construction\u003c\/strong\u003e ensures long-lasting reliability\u003c\/li\u003e\n\u003cli data-end=\"1255\" data-start=\"1194\"\u003e\n\u003cstrong data-end=\"1222\" data-start=\"1196\"\u003eVersatile white finish\u003c\/strong\u003e complements any interior style\u003c\/li\u003e\n\u003cli data-end=\"1305\" data-start=\"1256\"\u003e\u003cstrong data-end=\"1303\" data-start=\"1258\"\u003eSuitable for both period and modern homes\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1366\" data-start=\"1306\"\u003e\n\u003cstrong data-end=\"1339\" data-start=\"1308\"\u003eAvailable in multiple sizes\u003c\/strong\u003e to suit different spaces\u003c\/li\u003e\n\u003cli data-end=\"1407\" data-start=\"1367\"\u003e\u003cstrong data-end=\"1405\" data-start=\"1369\"\u003eSpace-efficient heating solution\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1474\" data-start=\"1408\"\u003e\n\u003cstrong data-end=\"1429\" data-start=\"1410\"\u003eTrusted quality\u003c\/strong\u003e from \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eParagon\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1479\" data-start=\"1476\"\u003e\n\u003ch3 data-end=\"1507\" data-start=\"1481\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1507\" data-start=\"1485\"\u003eKey Specifications\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"1658\" data-start=\"1508\"\u003e\n\u003cli data-end=\"1530\" data-start=\"1508\"\u003e\n\u003cstrong data-end=\"1520\" data-start=\"1510\"\u003eBrand:\u003c\/strong\u003e Paragon\u003c\/li\u003e\n\u003cli data-end=\"1568\" data-start=\"1531\"\u003e\n\u003cstrong data-end=\"1550\" data-start=\"1533\"\u003eProduct Type:\u003c\/strong\u003e Column Radiator\u003c\/li\u003e\n\u003cli data-end=\"1595\" data-start=\"1569\"\u003e\n\u003cstrong data-end=\"1581\" data-start=\"1571\"\u003eStyle:\u003c\/strong\u003e Traditional\u003c\/li\u003e\n\u003cli data-end=\"1627\" data-start=\"1596\"\u003e\n\u003cstrong data-end=\"1614\" data-start=\"1598\"\u003eOrientation:\u003c\/strong\u003e Horizontal\u003c\/li\u003e\n\u003cli data-end=\"1658\" data-start=\"1628\"\u003e\n\u003cstrong data-end=\"1643\" data-start=\"1630\"\u003eMounting:\u003c\/strong\u003e Wall Mounted\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"1685\" data-start=\"1660\"\u003e\u003cstrong data-end=\"1683\" data-start=\"1660\"\u003eDesign \u0026amp; Materials:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1774\" data-start=\"1686\"\u003e\n\u003cli data-end=\"1720\" data-start=\"1686\"\u003e\n\u003cstrong data-end=\"1701\" data-start=\"1688\"\u003eMaterial:\u003c\/strong\u003e High-Grade Steel\u003c\/li\u003e\n\u003cli data-end=\"1742\" data-start=\"1721\"\u003e\n\u003cstrong data-end=\"1734\" data-start=\"1723\"\u003eFinish:\u003c\/strong\u003e White\u003c\/li\u003e\n\u003cli data-end=\"1774\" data-start=\"1743\"\u003e\n\u003cstrong data-end=\"1763\" data-start=\"1745\"\u003eColumn Design:\u003c\/strong\u003e 3 Column\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"1794\" data-start=\"1776\"\u003e\u003cstrong data-end=\"1792\" data-start=\"1776\"\u003ePerformance:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1840\" data-start=\"1795\"\u003e\n\u003cli data-end=\"1840\" data-start=\"1795\"\u003e\n\u003cstrong data-end=\"1813\" data-start=\"1797\"\u003eHeat Output:\u003c\/strong\u003e Varies depending on size\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"1871\" data-start=\"1842\"\u003e\u003cstrong data-end=\"1869\" data-start=\"1842\"\u003eAdditional Information:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1944\" data-start=\"1872\"\u003e\n\u003cli data-end=\"1903\" data-start=\"1872\"\u003eAvailable in multiple sizes\u003c\/li\u003e\n\u003cli data-end=\"1944\" data-start=\"1904\"\u003eSuitable for central heating systems\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1949\" data-start=\"1946\"\u003e\n\u003ch3 data-end=\"1976\" data-start=\"1951\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1976\" data-start=\"1955\"\u003eWhat’s in the Box\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"2078\" data-start=\"1977\"\u003e\n\u003cli data-end=\"2011\" data-start=\"1977\"\u003e1 x Horizontal Column Radiator\u003c\/li\u003e\n\u003cli data-end=\"2048\" data-start=\"2012\"\u003eWall Mounting Brackets \u0026amp; Fixings\u003c\/li\u003e\n\u003cli data-end=\"2078\" data-start=\"2049\"\u003eInstallation Instructions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"2083\" data-start=\"2080\"\u003e\n\u003ch3 data-end=\"2114\" data-start=\"2085\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"2114\" data-start=\"2089\"\u003eImportant Information\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"2245\" data-start=\"2115\"\u003e\n\u003cli data-end=\"2150\" data-start=\"2115\"\u003eRadiator valves sold separately\u003c\/li\u003e\n\u003cli data-end=\"2203\" data-start=\"2151\"\u003eEnsure correct sizing for room heat requirements\u003c\/li\u003e\n\u003cli data-end=\"2245\" data-start=\"2204\"\u003eProfessional installation recommended\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TradeRad","offers":[{"title":"Default Title","offer_id":55358435787093,"sku":null,"price":145.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1089\/5720\/4821\/files\/s-l1600_10.webp?v=1792164818"},{"product_id":"paragon-2-column-horizontall-radiator-white","title":"TradeRad Paragon 2 Column Horizontal Radiator - White","description":"\u003cp style=\"background:#e6f6f6;border-left:4px solid #079c9c;padding:10px 14px;\"\u003e\u003cstrong\u003eSave 5% on TradeRad\u003c\/strong\u003e – use code \u003cstrong\u003eTradeRad5\u003c\/strong\u003e at checkout.\u003c\/p\u003e\n\u003cp\u003eThe Paragon 2 Column Radiator brings timeless elegance to any space with its traditional design aesthetic. Available in both vertical and horizontal configurations to suit your room layout, this premium radiator combines classic styling with exceptional performance.\u003c\/p\u003e\u003cp\u003eExpertly crafted from high-grade steel for lasting durability, it delivers superior heat output to keep your space warm and comfortable. The crisp white finish ensures seamless integration with any interior scheme, while the authentic column design adds a touch of period charm.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTraditional 2 column design for timeless appeal\u003c\/li\u003e\n\u003cli\u003eAvailable in vertical and horizontal orientations\u003c\/li\u003e\n\u003cli\u003eHigh-grade steel construction for durability\u003c\/li\u003e\n\u003cli\u003eSuperior heat output for efficient warming\u003c\/li\u003e\n\u003cli\u003eCrisp white finish to complement any décor\u003c\/li\u003e\n\u003cli\u003ePerfect for period properties and contemporary homes\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you're renovating a period property or adding character to a contemporary home, the Paragon 2 Column Radiator offers the perfect blend of heritage design and modern heating efficiency.\u003c\/p\u003e","brand":"TradeRad","offers":[{"title":"500 x 425mm","offer_id":55358497620309,"sku":"RV-CS25009","price":77.0,"currency_code":"GBP","in_stock":true},{"title":"500 x 605mm","offer_id":55358497653077,"sku":"RV-CS25013","price":99.0,"currency_code":"GBP","in_stock":true},{"title":"500 x 830mm","offer_id":55358497685845,"sku":"RV-CS25018","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"500 x 965mm","offer_id":55358497718613,"sku":"RV-CS25021","price":148.0,"currency_code":"GBP","in_stock":true},{"title":"500 x  1190mm","offer_id":55358497751381,"sku":"RV-CS25026","price":175.0,"currency_code":"GBP","in_stock":true},{"title":"600 x 425mm","offer_id":55358497784149,"sku":"RV-CS26009","price":80.0,"currency_code":"GBP","in_stock":true},{"title":"600 x 605mm","offer_id":55358497816917,"sku":"RV-CS26013","price":105.0,"currency_code":"GBP","in_stock":true},{"title":"600 x 830mm","offer_id":55358497849685,"sku":"RV-CS26018","price":135.0,"currency_code":"GBP","in_stock":true},{"title":"600 x 965mm","offer_id":55358497882453,"sku":"RV-CS26021","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"600 x 1190mm","offer_id":55358497915221,"sku":"RV-CS26026","price":210.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1089\/5720\/4821\/files\/reina-classico-3-column-white-roomset.jpg?v=1792165079"},{"product_id":"reina-classico-vertical-black-column-radiator","title":"TradeRad Paragon 2\u00263 Vertical Column Radiator - Black","description":"\u003cp style=\"background: #e6f6f6; border-left: 4px solid #079c9c; padding: 10px 14px;\"\u003e\u003cstrong\u003eSave 5% on TradeRad\u003c\/strong\u003e – use code \u003cstrong\u003eTradeRad5\u003c\/strong\u003e at checkout.\u003c\/p\u003e\n\u003cp\u003eThe Traderad Paragon Vertical Column Radiator in Black combines traditional column radiator styling with a tall, space-saving design, making it an ideal choice for both contemporary and classic interiors.\u003c\/p\u003e\n\u003cp\u003eStanding at 1800mm high, the Paragon makes excellent use of vertical wall space and is available in a choice of widths to suit rooms of different sizes. Choose between 2 Column and 3 Column configurations, allowing you to select the heat output and profile best suited to your space. The 3 Column models provide increased heat output where additional warmth is required.\u003c\/p\u003e\n\u003cp\u003eFinished in a sophisticated Black, the Paragon's timeless tubular column design creates a striking feature while remaining versatile enough to complement a wide range of interior styles.\u003c\/p\u003e\n\u003cp\u003eManufactured from durable steel and designed for use with central heating systems, the Traderad Paragon is available in widths from 245mm to 560mm, with heat outputs reaching up to 6,901 BTU at ΔT50°C.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"TradeRad","offers":[{"title":"1800 × 245mm \/ 2 Columns","offer_id":55358517150037,"sku":"RV-CS21805K","price":125.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 245mm \/ 3 Columns","offer_id":55358517182805,"sku":"RV-CS31805K","price":140.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 335mm \/ 2 Columns","offer_id":55358517215573,"sku":"RV-CS21807K","price":145.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 335mm \/ 3 Columns","offer_id":55358517248341,"sku":"RV-CS31807K","price":180.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 425mm \/ 2 Columns","offer_id":55358517281109,"sku":"RV-CS21809K","price":175.99,"currency_code":"GBP","in_stock":true},{"title":"1800 × 425mm \/ 3 Columns","offer_id":55358517313877,"sku":"RV-CS31809K","price":220.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 515mm \/ 2 Columns","offer_id":55358517346645,"sku":"RV-CS21811K","price":205.99,"currency_code":"GBP","in_stock":true},{"title":"1800 × 515mm \/ 3 Columns","offer_id":55358517379413,"sku":"RV-CS31811K","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 560mm \/ 2 Columns","offer_id":55358517412181,"sku":"RV-CS21812K","price":225.0,"currency_code":"GBP","in_stock":true},{"title":"1800 × 560mm \/ 3 Columns","offer_id":55358517444949,"sku":"RV-CS31812K","price":265.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1089\/5720\/4821\/files\/blackrad.png?v=1792165171"},{"product_id":"reina-colona-steel-laquer-horizontal-column-radiator","title":"Reina - Colona 2\/3 Column Horizontal Radiator – Raw Metal Lacquer","description":"\u003cp\u003eThe \u003cstrong\u003eReina Colona horizontal column radiator\u003c\/strong\u003e in raw metal lacquer pairs the timeless look of a traditional column radiator with dependable modern heating performance from steel construction. The horizontal format sits neatly under windows and along low walls, the classic position for a column radiator in living rooms, bedrooms and hallways.\u003c\/p\u003e\n\u003cp\u003eChoose from 2 column or 3 column options: more columns mean a deeper radiator with a larger heating surface, so you can match depth and heat output to your room. The raw metal lacquer finish shows off the steel itself, sealed with a clear lacquer, for an industrial, characterful look. Available for central heating, or as electric-only and dual fuel versions (standard or thermostatic) for year-round flexibility.\u003c\/p\u003e\n\u003cp\u003eCheck the heat output for your chosen size against your room's BTU requirement before ordering; outputs vary by size and column count. Pair with traditional radiator valves to complete the look.\u003c\/p\u003e","brand":"Reina","offers":[{"title":"2 Column \/ Central Heating \/ 600mm x 605mm","offer_id":55358945296725,"sku":"2\/C613L","price":230.64,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Central Heating \/ 600mm x 785mm","offer_id":55358945329493,"sku":"2\/C617L","price":285.7,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Central Heating \/ 600mm x 1010mm","offer_id":55358945362261,"sku":"2\/C622L","price":370.51,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Central Heating \/ 600mm x 1190mm","offer_id":55358945395029,"sku":"2\/C626L","price":421.1,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Electric Only - Standard \/ 600mm x 605mm","offer_id":55358945427797,"sku":"2\/C613L##EL-STD","price":300.64,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Electric Only - Standard \/ 600mm x 785mm","offer_id":55358945460565,"sku":"2\/C617L##EL-STD","price":355.7,"currency_code":"GBP","in_stock":true},{"title":"2 Column \/ Electric Only - 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